Head of Strategy, BUCK
Biography
Marla Moore is Creative Director and Head of Strategy at BUCK. Marla pushes creative to be as intelligent as it is artful, and brand experiences to be as thoughtful as they are beautiful.
Marla has pioneered the creation of the Strategy team at BUCK and this strategy perspective is now an integral part of BUCK’s offering. She leads teams of world-class artists on multi-faceted, global brand design systems and experiences to ensure that all work best serves clients such as Meta, Google, Amazon, and HBO.
Marla’s unique understanding of client needs and she employs a mixed methodology of market research, client insights, and strategy to create compelling narratives and human-centered systems. She has a BFA in design and multi-platform experience in-agency and in-house across private, public, and non-profit sectors. She has guest lectured for the AIGA Link Program, The Design Kids, Amazon’s Maker Mornings, and Murray State University. Outside of work, Marla enjoys reading books, quoting movie lines, unabashedly friendly people, spending time outside and traveling. When she’s not engaged with one of the above, you’ll likely find her on her couch bingeing Netflix or hiking with her Australian Shepherd.
Marla has pioneered the creation of the Strategy team at BUCK and this strategy perspective is now an integral part of BUCK’s offering. She leads teams of world-class artists on multi-faceted, global brand design systems and experiences to ensure that all work best serves clients such as Meta, Google, Amazon, and HBO.
Marla’s unique understanding of client needs and she employs a mixed methodology of market research, client insights, and strategy to create compelling narratives and human-centered systems. She has a BFA in design and multi-platform experience in-agency and in-house across private, public, and non-profit sectors. She has guest lectured for the AIGA Link Program, The Design Kids, Amazon’s Maker Mornings, and Murray State University. Outside of work, Marla enjoys reading books, quoting movie lines, unabashedly friendly people, spending time outside and traveling. When she’s not engaged with one of the above, you’ll likely find her on her couch bingeing Netflix or hiking with her Australian Shepherd.
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